MBA, Marketing

Program Overview

The MBA in Marketing at Vignan University is a two-year program designed to develop future marketing professionals with the skills and knowledge to thrive in today’s dynamic business environment. The program focuses on key areas such as consumer behavior, market research, branding, digital marketing, and sales management. It integrates theoretical concepts with hands-on learning through projects, internships, and case studies. The curriculum is continuously updated to reflect the latest trends in marketing, ensuring that students are equipped with both traditional and modern marketing techniques to craft innovative strategies and drive business growth in diverse industries.