MBA, Digital Marketing

Program Overview

The MBA in Digital Marketing at DY Patil University is a cutting-edge two-year program designed to equip students with the skills and knowledge required to excel in the rapidly evolving digital marketing landscape. This program focuses on essential topics such as search engine optimization (SEO), social media marketing, content marketing, email marketing, and digital analytics. By combining theoretical knowledge with practical applications, including case studies, live projects, and internships, students gain a comprehensive understanding of digital marketing strategies and tools. Graduates are prepared to develop and implement effective digital marketing campaigns that drive engagement and business growth across various industries.